Final Design

After doing more research into different styles and designs of magazine adverts, I had different and new ideas in my head & re-started the advert.
I opened a new Photoshop page and added a main Photo of Doug, who is the lead singer in our music video. I inserted this in the middle as it will become the main focus point of the advert, and will catch the audience’s attention.
I made the background of the image black, so that and the image black and white, so it flows more and looks better.I typed the Bands name ‘ARCTITECHS’ along the top on the page in bold white writing so it stands out. I used ‘Charlemagne std’ font as I felt it looked better and matched the whole style of the band instead of using a plain font or something, and made the advert more eye catching.
I included the ‘HMV’ & ‘PLAY.COM’ logo, only small images, along the bottom, for advertisement, and to show where the Album is available to buy from. It also makes the advert look more real & authentic.

We had the idea to include a rating from a magazine. We decided on ‘Kerrang’ as this is the magazine which advertises and contains a lot about music in the same genre to the ‘Architects’ and is a magazine that would have this type of advert inside. I think the Final draft of the Magazine advert looks very realistic and done well. It matches the band, and will go well with the album design and the music video. I think the yellow stars stand out nicely on the black background, underneath the image, and just make the image attract more attention.
I used''5/5'' as it adds to the advertisment of the band and album, and is quite a realistic number compared to if it would of been ''10/10''.

I decided to write 'Featuring the No.1 Single 'Heartburn' at the side as that is the song we used for our music video, therefore it is quite imnportant, and one of the main things we have and needed to advertise. I have used the same font throughout 'Charlemagne std’ so that the advert flows together without having lots of different fonts being used. I feel it fits is nicely.

I only added the main details to the advert as i didnt want to have too much going on with it, i just wanted it to be simple, to the point, but to look eye catching and good. The black and white over the advert has a better effect compared to if it would of been in colour. It allows the pink 'HMV' logo & the yellow stars to stand out more, and grab the attention of the advert audience.


Posted by, Bethany.